Andrea Cascia is a seasoned Sales and Marketing Professional with over two decades of experience driving growth and profitability through strategic marketing and business development initiatives.
Before joining GO, Andrea held successful BD roles in Events, Media and Agency industries. She was responsible for expanding business relations by elevating event experiences at Wedgewood Weddings & Events, exceeding revenue targets with an industry-leading 35% conversion rate. During her sales role at Global Golf Post, she was instrumental in expanding the digital publication’s reach, leading to a significant increase in paid subscriptions and advertising revenue, in addition to developing strategic relationships with PGA Sections, Allied Golf Associations, and global partnerships. Andrea was recognized as a Trusted Advisor at the Buffalo Groupe, leading to curation of tailored B2B and B2C sponsorship packages that substantially elevated agency growth and revenue.
Andrea also launched best-in-class marketing practices at Callaway Golf as the Global Marketing Communications Manager. She led global marketing teams to ensure consistent brand messaging across multiple languages and media platforms, significantly enhancing global brand presence and growth.
Andrea’s career is marked by a commitment to best practices, robust team leadership, and a consistent record of achieving substantial revenue growth in every role she has undertaken. In her spare time, she enjoys spending time with her family, traveling, and taking long walks on the beach with her German Shepherd, Scout.